Hello! I'm Bridget.

I’m a Design Lead recently based in Stockholm, Sweden and now back in Wellington, New Zealand.

With 15 years of experience in UX, research, and digital product design, I blend hands-on delivery with strategic direction. I lead discovery research, turn insights into clear information architecture, and craft user journeys and prototypes that connect user needs with business goals. I’m skilled at collaborating across disciplines and guiding teams through end-to-end design.